Hiring is a service business. Most companies treat it like procurement. Candidates for senior roles are evaluating you as hard as you're evaluating them: response times, interview quality, how your team talks about the company. Every touchpoint is a signal. The companies that win competitive searches treat candidates like clients: clear process, honest answers, fast decisions. The ones that lose treat interviews like favors they're granting. One test worth running this week: ask your last three finalists, including the ones who said no, what the process felt like from their side. The answers are usually humbling, and always useful. The best executives have options. Service wins them. #Hiring #CandidateExperience #Leadership